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Johnny Tergo | Drive-By Photographer

Wired
Jakob Schiller

Okay, if you spend 2.5 hours in traffic every day, how do you make it work for you?

Los Angeles freelance photographer Johnny Tergo outfitted his Chevy Silverado with studio lights and photographs interesting people while driving past them in his mobile photography studio.

(All photos Johnny Tergo. Lot’s more at his website.)


Inside the truck on the passenger side, a platform holds a Canon 1D Mark IV, a computer, an iPad mini and a studio light.



Outside near the tailgate he’s attached a second studio light and reflector to a boom that extends 10 feet above the ground. Two gas generators in the bed of the truck pump out 4,000 watts for the lights, including a third that’s rigged under the bumper.

As Tergo drives in neighborhoods with high foot traffic, he sets his exposure using an app called Capture Pilot on the iPad mini. He also adjusts the strobes for the ambient light using the strobe controls positioned in the cab. When he spots a subject, he drives around the block while he frames up the shot.

The whole apparatus is triggered with a PocketWizard. Images are sent to Tergo’s dash-mounted iPhone via on-board wifi so he can review them. If he likes the photo he moves on. If not he tries to get another frame off before the subject figures out what’s going on.






 

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